Tuesday, December 13, 2011

October Worldwide LED TV Shipments Exceeded 10 Million

According to Displaybank “Monthly FPD TV Shipments Data” report, LED TV shipments in October 2011 increased by 3% M-o-M and 98% Y-o-Y, recording 10.1M units. The Worldwide LED TV shipments in October 2011 exceeded 10M units for the first time.
As LED BLU is adopted to premium products such as 3D and Smart TV by default, shipments proportion of LED TV is increasing continuously. Also, LED TV demand is steadily increasing as the price difference between LED and CCFL BLU gets narrowed. LED BLU adoption rate of LCD TV has increased from 32% in the beginning of the year to 48% in October.
Overall LCD TV shipments has stopped at the 15M units per month level since March but increased sharply in September, and recording 20.9M units in October as it continues increased level. This can be due to demand in preparation of Chinese National Day and increasing demand for Black Friday and year-end sales of North America. We estimated 2011 total LCD TV shipments to be 203M units.
If you take a look at October LCD TV shipments share by brand, Samsung is maintaining No. 1 position with 22% and LG Electronics is ranked at the 2nd with 13%, followed by Sony and Toshiba, recording 9% and 8%, respectively.
October worldwide flat TV (LCD, PDP) shipments increased by 11% Y-o-Y, recording the maximum value so far this year with 22.67M units.
These are the top 14 TV makers
China:Chang Hong, Haier, Hisense, Konka, Skyworth, TCL
Korea: LG, g
Europe: Philips
Japan: Panasonic, Sharp, Sony, Toshiba
USA: Vizio
HK Snob

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