Wednesday, July 1, 2009

Future of LED Back Light TV

Scientists, architects, Building designers, lighting fixture manufacturers, Energy saving activists, major consumers for lighting illuminations have much to say about how LED is the “Future of all light!” Will this saying holds true depend on how such an advent technology could blend itself into our human’s daily gear of entertainment. An answer is an arm-stretched reachable as it lies with the latest launch of Samsung LED TV series 6, 7 and 8.

Compare to the former CCFL Cold cathode fluorescent lamp on LCD TV, the LED light is brighter, no heat, last longer and more energy efficient. Samsung has incorporated a LED light-source in order to accentuate a deeper black, more vivid colour, more dynamic contrast, enhanced visual fidelity and faster motion. Charm of Sleek and slimmer design of Crystal body is another selling point for Hong Kong and most of the city inhabitants which do not allow too much space for installing a mammoth “Picture Box” in the living room.

Samsung’s another good ure for their LED TV is power consumption, out of a maximum 5 stars, Samsung LED TV 55B7000 was rated a ‘FIVE’ Stars rating for its energy consumption efficiency. There was a test which employed Power Consumption Meter to indicate the TV power consumption per hour in watts unit. First, tested with True vision program. In the standard mode 110 – 130 Watts is consumed which regard as high efficiency for a 55” TV. When set to the Samsung LED TV to highest power efficiency mode, the meter reads 80 Watts, which rendered us nothing but an amazed finding.

There has been questions on how to tell the difference between the CCFL, Direct-lit and Edge Lit Back Light unit! Refer to the attached illustration, we can see that only Direct-lit LED BLU can have a true 2D local dimming effect. However, its cost is higher, thicker and likely it contained 1-2 PC to control the LEDs!

From various market studies, now the LED BLU TV may have 1-1.5% of the total LCD TV shipment, and this Exploding market will continue to grow , we estimate that there may have a penetration rate of 24 % in 2012. That is a huge number for LCD TV, and that is the real LED market to be!

Currently Samsung is holding up 50% of the LED market of TV and no question that Samsung will be the dominant power for LED on TV in the three years to come if their investment plan
remains as Samsung Success story states as:

A result of focus investment on future product meets the foreseen trend of product cycle!

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